Strategic planning when determining how to announce a new website on the internet is a must. Obviously social media will be dispatched, but which platforms? Twitter or Facebook? Instagram or YouTube? Will guest blogging be used? What about social media ads? There are many tactics to take advantage of when figuring out how to announce […]
SEO for a new website is necessary for readers to discover it. And how exactly do new content marketers do that? Well, it helps to know a little about how SEO works first. SEO (search engine optimization) is the art of increasing a website’s search engine ranking. How will the website be found? How will […]
Reasons for investing in logo design are pretty obvious. It’s an icon, illustration, text, or any other form of a simple visual, that communicates to your customer who you are, what your business is about, what it sells, what values it stands for and what characteristics it shares. Very often it is the first attempt […]
Like most professionals, web developers benefit from one major advantage over their clients. That is, web developers understand their craft much better than you ever will. Therefor, finding a web developer you would trust with your business life is critical. Yet, most of us don’t know have best friends that are also fluent in code. […]
Digital marketing is essential for contractors and that’s no secret. With all of the documentation out there, many DIY marketers/business owners first try to do things themselves. We’re here to tell you, that’s the right move. Browse the following resources and choose a few ideas that seem reasonable. Then come back, and let’s discuss the […]
There ain’t no party like an ecommerce website development party! Unless of course, that website isn’t converting. Ecommerce is a booming industry right now, but 95% of online retailers are not doing it right. The first of many flaws holding back small business owners, the conversion rate optimization of their websites. So the question remains, […]
Digital marketing is for every profession, even contractors. If you’re reading this, and you already know you’re behind, then hurry. The digital marketing bug got a hold of the contracting industry in a big way. Today, most search results are dominated by companies like Home Advisor, Angie’s List, Home Depot, Thumbtack, Buildzoom… Should I continue? […]
If you’re in the market for a digital marketing agency, this post is for you. Digital marketing agencies are easy to find. Most have a unique perspective, but often times that perspective can act as a deterrent from what really matters, strategy and performance. Our goal with this post is to provide you with the […]
Tried by many, mastered by few, Pay Per Click is one of the fastest and most sustainable routes to success for any business. No matter the industry, Pay Per Click can be a strong source of leads for three reasons. If you’re still debating PPC as an option for your business, we hope this post […]
If you’re shopping for PPC, or just looking to learn a thing or two, you probably realized everyone and their mother offers a free PPC audit. Why? It’s the best way to offer a high quality, free value that starts a good conversation. We believe in free PPC audits and you should too, especially if […]