Why Small Businesses Should Invest in Brand Identity Design
Reasons for investing in logo design are pretty obvious. It’s an icon, illustration, text, or any other form of a simple visual, that communicates to your customer who you are, what your business is about, what it sells, what values it stands for and what characteristics it shares. Very often it is the first attempt […]
Read More10 Questions To Ask A Web Developer Before Hiring
Like most professionals, web developers benefit from one major advantage over their clients. That is, web developers understand their craft much better than you ever will. Therefor, finding a web developer you would trust with your business life is critical. Yet, most of us don’t know have best friends that are also fluent in code. […]
Read More3 Steps to Getting Started: Digital Marketing for Contractors
Digital marketing is essential for contractors and that’s no secret. With all of the documentation out there, many DIY marketers/business owners first try to do things themselves. We’re here to tell you, that’s the right move. Browse the following resources and choose a few ideas that seem reasonable. Then come back, and let’s discuss the […]
Read MoreEcommerce Website Design: Convert, Convert, Convert
There ain’t no party like an ecommerce website development party! Unless of course, that website isn’t converting. Ecommerce is a booming industry right now, but 95% of online retailers are not doing it right. The first of many flaws holding back small business owners, the conversion rate optimization of their websites. So the question remains, […]
Read MoreMarketing Foundations: Digital Marketing For Contractors
Digital marketing is for every profession, even contractors. If you’re reading this, and you already know you’re behind, then hurry. The digital marketing bug got a hold of the contracting industry in a big way. Today, most search results are dominated by companies like Home Advisor, Angie’s List, Home Depot, Thumbtack, Buildzoom… Should I continue? […]
Read MoreDigital Marketing Agencies: Choosing Your Agency
If you’re in the market for a digital marketing agency, this post is for you. Digital marketing agencies are easy to find. Most have a unique perspective, but often times that perspective can act as a deterrent from what really matters, strategy and performance. Our goal with this post is to provide you with the […]
Read MoreWhy Pay Per Click (PPC) Works for Every Industry
Tried by many, mastered by few, Pay Per Click is one of the fastest and most sustainable routes to success for any business. No matter the industry, Pay Per Click can be a strong source of leads for three reasons. If you’re still debating PPC as an option for your business, we hope this post […]
Read MoreIn Person PPC Audit
If you’re shopping for PPC, or just looking to learn a thing or two, you probably realized everyone and their mother offers a free PPC audit. Why? It’s the best way to offer a high quality, free value that starts a good conversation. We believe in free PPC audits and you should too, especially if […]
Read MoreYour New Website Project: Questions To Ask Web Developers
Web developers are easy to find these days. On every street corner there’s bound to a serviceable web professional. Unfortunately, the over saturated digital industry makes it hard to find the cream of the crop. You may be in the market for a new website. Perhaps you are looking to learn more about your existing […]
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Digital Marketing: Finding Your Audience With Paid Social Media
If you’re new to digital marketing, or struggling to get results, then it’s time to learn more about the innovative Paid Media targeting strategies available to businesses. Paid Media, pay per click search, paid social media and programmatic display offer sophisticated algorithms businesses can utilize to build sustainable lead funnels. Yet, with the vast amount […]
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